SEC Championship Content

What we did:
It just means more

The opportunity to work alongside the SEC during their most significant championship events to create real-time content for use across their social feeds was one of the most rewarding projects in Knight Eady history. We produced cinematic video content created with an emphasis on premium quality and short-turn deadlines. This included shooting, editing, coloring, music sourcing, audio mixing, and delivery.

image of KE team at SEC baseball 2022image of KE employee working
SEC Football Championship
Atlanta, georgia
SEC Women's Basketball Tournament
Nashville, Tennessee
SEC Men's Basketball Tournament
Tampa, FLorida
SEC Gymnastics Championship
Birmingham, ALabama
SEC Softball Tournament
Gainesville, FLorida
SEC Baseball Tournament
Hoover, ALabama
SEC Football Media Days
Atlanta, Georgia
SEC Basketball Tipoff
Birmingham, ALabama
Every game tells a story. We immediately cut game recaps for every game, of each championship, combining cinematic shots with a music track to produce quick-hitting, consumable videos telling those stories. Over the 6 championship events, we created 57 event recap videos.
Touchdowns, home runs, dunks, perfect 10s. We "got the shot" and delivered it as quickly as possible.
tweet about SEC baseballtweet about SEC softball
There is nothing quite like the raw emotion displayed in the moments after a championship win. We produced a quick edit, delivered just hours after the game, capturing the scenes from the final buzzer to the trophy raise.
100+ videos combined for > 5 million views

Over the six championship events, we created around 100 videos that generated over 5 million views across all social channels for the SEC. More importantly, we were able to build relationships with the SEC team and play a small role in some of the best sporting events in the world put on by one of the most premium brands in all of sports.

ready to Up Your Game?
Let's Get The Shot