Event Operations
and Consulting

Strategic
Communications

Sponsorship
Sales and Activation

Knight Eady commits to providing platforms for student-athletes, competitors, and sports enthusiasts to have unforgettable and unique experiences through athletic competition. We believe in motivating and inspiring individuals to reach beyond their potential and develop an unparalleled loyalty and passion for their sport. We are able to do this by delivering quality, consistent, cost efficient and creative services while applying ethical principles that radically exceed expectations.

What We Do

Event Operations and Consulting

Event Operations and Consulting

Knight Eady operates events of all sizes in the sports industry. Knight Eady serves high schools, universities, sports organizations, and multi-purpose facilities by securing, promoting, and managing events. By partnering with clients, Knight Eady operates events cost efficiently and effectively while creating an exceptional experience for all constituents. Knight Eady also provides event consulting with the primary goal of creating a better experience for all athletes, fans, and attendees involved. With the staff’s experience in the sports industry along with creative perspectives regarding new trends, Knight Eady will assist our partners with the planning and execution phases of an event.

Strategic Communications

Strategic Communications

Knight Eady values the importance of quality and consistent marketing and communication. Our team can create or redefine primary and secondary marks, set guidelines in place for brand consistency, and provide strategy for effective and efficient messaging. In managing a special project or marketing campaign, Knight Eady can also provide creative services in order to maximize the potential of the client's communication.

Sponsorship Sales and Activation

Sponsorship Sales and Activation

Knight Eady has developed a strong resume over the course of the last year as it relates to sponsorship sales and activation. The team dedicates a great amount of time and energy to developing relationships with new sponsorships for our partners and clients in order to grow resources, excitement and reach for their events. Just as important to Knight Eady is maintaining a positive relationship with the existing corporate sponsors in order to make sure that they getting the most out of their sponsorships. Knight Eady believes that a sponsorship is so much more than just donating money or having the presence of a logo at an event. It is about making an emotional connection with the fans and players by activating and instilling their brand into the core of their lives.

Instagram

  • Hoover and Prattville are in! We're wondering... Which remaining teams will #StateYourClaim and join us next week in Auburn for the Super 7 Championships?
    2 days ago by knighteady Hoover and Prattville are in! We're wondering... Which remaining teams will #StateYourClaim and join us next week in Auburn for the Super 7 Championships?
  • The KESG team had a great time tonight with the Birmingham Tip Off Club at the College Basketball Tip Off Party. Big thanks to all who came out and especially the college coaches and former players who joined us in celebrating the start of college hoops!
    3 weeks ago by knighteady The KESG team had a great time tonight with the Birmingham Tip Off Club at the College Basketball Tip Off Party. Big thanks to all who came out and especially the college coaches and former players who joined us in celebrating the start of college hoops!
  • We've had a full day here at KESG. We enjoyed lunch with Roger Redding for our first Lunch and Learn Leadership Seminar and a (day early) Halloween celebration with the staff of Knight Eady! #KESG #KESGculture
    4 weeks ago by knighteady We've had a full day here at KESG. We enjoyed lunch with Roger Redding for our first Lunch and Learn Leadership Seminar and a (day early) Halloween celebration with the staff of Knight Eady! #KESG #KESGculture
  • KESG thinks pink this October in support of breast cancer awareness and research. #ThinkPink #breastcancerawareness
    1 month ago by knighteady KESG thinks pink this October in support of breast cancer awareness and research. #ThinkPink #breastcancerawareness
  • Some of the KESG team volunteering at the Shelby County Chamber of Commerce
    2 months ago by knighteady Some of the KESG team volunteering at the Shelby County Chamber of Commerce "Keep it Real" program at Oak Mountain High School this morning. The program seeks to get students thinking about their futures in terms of jobs and education.

Behind KESG

A Picture of Katie Jernigan

Katie Jernigan

November 25th, 2014

Next Level Hoops Fest To Feature 2014 State Champions and Several Division I Prospects

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A Picture of Katie Jernigan

Katie Jernigan

November 24th, 2014

Second annual Steel City Invitational first-round schedule announced – includes 2014 state champions and marquee player matchups

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